Salesforce Certified CRM Analytics and Einstein Discovery Consultant

Exam Code: Analytics-Con-201

The Salesforce Certified CRM Analytics and Einstein Discovery Consultant certification validates your ability to design, implement, and optimize analytics solutions using Salesforce CRM Analytics and Einstein Discovery. It demonstrates expertise in data integration, dashboard design, advanced analytics, and delivering actionable insights for business users.

Exam Breakdown
Domain Breakdown
Access Breakdown

Exam Format

Exam Code: Analytics-Con-201
Certification Level: Professional / Consultant Level Certification
Exam Duration: 105 minutes
Passing Score: 67%
Unscored Content: The exam may include up to 5 unscored questions for research purposes. These questions are not identified during the exam and do not affect the final score.

Exam Details

Question Types: Multiple choice, multiple select
Number of Questions: 60 scored questions + up to 5 unscored questions
Hands-On Questions: No hands-on labs. The exam focuses on scenario-based questions related to analytics implementation, dashboard design, and AI-driven insights using CRM Analytics and Einstein Discovery.

Exam Policies

Offline Proctoring: Must be rescheduled or canceled at least 24 hours before the scheduled exam time.
Online Proctoring: Must be rescheduled or canceled at least 24 hours before the scheduled exam time.
Waiting Period: A 24-hour waiting period is required after a failed attempt before retaking the exam.
Retake Fee: $100 USD plus applicable taxes for each retake.

Certification Validity and Renewal

Validity: Salesforce certifications do not expire, but maintenance updates are required.
Renewal Options: Complete Salesforce release maintenance modules through Trailhead to keep the certification aligned with Salesforce platform updates.

Exam Fee

Base Fee: $200 USD (excluding taxes)
Taxes: Country-specific GST/VAT may apply
. Example: In India, 18% tax applies, making the total $236 USD ($200 + $36 tax)

Prerequisites

There are no formal prerequisites for taking the Analytics-Con-201 Salesforce Certified CRM Analytics and Einstein Discovery Consultant exam. However, Salesforce recommends:

Experience working with Salesforce CRM Analytics
Understanding of data integration, transformation, and analytics concepts
Familiarity with Salesforce platform architecture and security models
Experience designing dashboards and implementing analytics solutions

Exam Topics

CRM Analytics architecture and data ingestion methods
Data transformation using dataflows and recipes
Security and sharing settings for analytics datasets
Dashboard creation, visualization, and interaction design
Implementing predictive insights using Einstein Discovery
Best practices for analytics implementation and performance optimization

For a detailed breakdown and official study guide, feel free to contact us!

Intended Audience

The Salesforce Certified CRM Analytics and Einstein Discovery Consultant certification is designed for professionals responsible for implementing analytics solutions in Salesforce environments, including roles such as:

Salesforce CRM Analytics Consultant
Salesforce Data Analyst
Business Intelligence Consultant
Salesforce Solution Consultant
Analytics Implementation Specialist

Career Impact

Jobs You Can Get: Salesforce Analytics Consultant, Business Intelligence Consultant, CRM Analytics Developer, Data Analyst, Salesforce Solution Consultant
Average Salary:
U.S.: $110,000–$150,000 USD
India: ₹10,00,000–₹22,00,000 INR
United Kingdom: £60,000–£90,000 GBP
UAE: 220,000–360,000 AED per year.
Why It’s Valuable: Organizations rely heavily on data-driven insights. This certification validates expertise in implementing Salesforce analytics solutions that transform CRM data into actionable business intelligence.

Exam Mode

The exam is proctored and can be taken either:

In-person at authorized Pearson VUE test centres
Online through Pearson VUE’s online proctoring system

Exam Booking Link

Book your Salesforce Certified CRM Analytics and Einstein Discovery Consultant Exam via Webassessor — Click here https://www.webassessor.com/salesforce

Once you pass the exam

Download your Salesforce certification from your Trailblazer profile
Processing Time: Certification badge and certificate typically appear within a few hours after passing the exam
Log in to your Trailblazer account
Navigate to the Credentials / Certifications section
Download your certificate and certification badge

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Top Reasons to Choose
Salesforce Certified CRM Analytics and Einstein Discovery Consultant

High Demand for Data-Driven CRM Insights

Organizations rely on CRM Analytics to transform large volumes of Salesforce data into actionable insights. This certification validates the ability to design dashboards, analyze trends, and support strategic business decisions.

Growing Adoption of AI-Powered Analytics

Salesforce Einstein Discovery enables predictive analytics and automated insights. Certified professionals can implement AI-driven analytics solutions that help organizations forecast outcomes, identify patterns, and improve operational efficiency.

Strong Career Opportunities in Analytics Consulting

Professionals skilled in CRM Analytics and Einstein Discovery are valuable to consulting firms and enterprises implementing advanced analytics solutions. This certification opens opportunities in business intelligence, data consulting, and Salesforce analytics architecture roles.

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FAQ

Who should take the Salesforce Certified CRM Analytics and Einstein Discovery Consultant (Analytics-Con-201) exam?

The Analytics-Con-201 exam is designed for consultants and analysts responsible for implementing Salesforce CRM Analytics solutions. It is suitable for professionals who work with data integration, dashboard creation, and AI-driven insights using Einstein Discovery to support business decision-making within Salesforce environments.
How difficult is the Salesforce CRM Analytics and Einstein Discovery Consultant exam?

The exam is considered moderately challenging because it requires strong understanding of data modeling, CRM Analytics architecture, dashboard design, and predictive analytics using Einstein Discovery. Candidates with hands-on experience implementing analytics solutions in Salesforce typically find the exam manageable with proper preparation.
Why does Salesforce offer the CRM Analytics and Einstein Discovery Consultant certification?

Salesforce offers this certification to validate professionals who can design and implement analytics solutions using CRM Analytics and Einstein Discovery. It ensures certified individuals can transform Salesforce data into meaningful insights, support business intelligence initiatives, and deliver predictive analytics capabilities within organizations.
What tools and resources can be used to prepare for the Analytics-Con-201 exam?

Candidates can prepare using Salesforce Trailhead learning modules, official CRM Analytics documentation, and hands-on practice building dashboards and datasets in CRM Analytics. Studying dataflows, recipes, security models, and Einstein Discovery features is essential for gaining the practical knowledge required for the exam.
Is the Salesforce CRM Analytics and Einstein Discovery Consultant certification valuable in 2026?

Yes, this certification remains highly valuable in 2026 as organizations increasingly rely on data-driven strategies. CRM Analytics and Einstein Discovery enable businesses to analyze customer data, predict outcomes, and optimize operations, making certified professionals highly sought after in analytics and consulting roles.